6 Ways Video is good for Business
Video Conferencing for the Small and Medium size companies.
One of the best ways for businesses and employees to stay connected with each other is through the use of innovative technology. This is also great news since everyone also wants to save money and do something that can help benefit the environment. That is exactly the idea behind using remote video conferencing. This can end up not only helping business people to become more productive, but will also end up saving time and potentially a lot of money. Here are some of the ways remote conferencing can help.
- Video Means Employee Connections:
Many, over 15% of office based employees work out of their homes multiple days per week. Because of this, video conferencing is highly valuable for employees who work from home a day or two. Video conferencing also provides immediate connection – It enables workers to get in touch within seconds. Rather than waiting for a quarterly meeting to come around, you can add insight into daily operations whenever you need immediate feedback. See last week’s blog post on what systems are free! - Video and Facial Expressions:
Live, online video meetings encourage employee participation through face-to-face expressions, unlike the traditional conference call in which everyone just talks into an office phone. Facial expressions and body language can be helpful if seen. They can encourage engagement, leading to more focus and participation in the business at hand. This also allows for strategy sessions and key meetings to be recorded and used as training for future hires. - Video Means Less Travel Costs:
With travel costing so much, video conferencing offers an enticing cut in the need for so much travel. Video links allow you to foster open communication with clients regularly, while potentially limiting travel to the most important of meetings. Not only are your travel costs reduced, the hours spent sending staffers all over the country is reduced as well, cutting down on lost time and productivity. Less travel on team meetings, customer meetings and training … all equals cost savings. - Video Gives You a Competitive Advantage:
The time and money you don’t spend on travel means you can gain a competitive advantage. When you provide a medium for your team to collaborate, share knowledge and communicate via video in real time, you’re fostering personal relationships between your company and your clients. This encourages client loyalty and reduces the time you spend going back and forth with revisions, quality checks and changes. - Increases Productivity:
Most of the better video conferencing systems now have the ability to help users share and edit all kinds of documents and files. All of this can happen in real-time. - Huge Reduction in Carbon Footprint:
Another interesting thing about the benefits of the type of conferencing is the potential to reduce your carbon footprint. Less car and less airplane travel reduces pollution.
Bottom Line:
Using a Video conferencing solution is one of the best things you can do for your business. Not only does it allow you to have a global presence, it is also great for your employees. This will end up saving your company time and money in so many ways, reducing your business travel and improving productivity.



Every company wants to save money and build stronger relationships between their employees and customers. While some people are uncomfortable talking over a video call, it can be an extremely valuable tool for a small or medium sized company. How many times have you taken a business trip somewhere or attended a conference and said afterwards “the best thing about the trip is I got to meet face to face with a bunch of people I normally deal with over the phone”. In other words, the trip was worth the effort because you were able to build upon a relationship that was, up to that point, only based on audio or written communication. Video may not be as good as an in person meeting but it is the next best thing and it has a WHOLE LOT of benefits (see our blog post next week!)
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